Marketing tips for contractors

Short, practical reads on getting more calls, reviews and repeat work.

4 min read

What happens to the calls you miss

Every contractor misses calls. Here’s where those callers go next, and the simple fix that keeps more of them talking to you.

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5 min read

How to ask for Google reviews without feeling pushy

Most happy customers will leave a review if you make it easy and ask at the right time. A simple routine for contractors.

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5 min read

What a contractor website actually needs

Skip the fancy animations. Here’s the short list of things that make a contractor website bring in calls.

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3 min read

Instagram Is a Job-Site Camera, Not a Popularity Contest

A practical way for contractors to use Instagram, from before-and-after photos to turning DMs into booked jobs.

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2 min read

A Phone Script That Turns Calls Into Booked Estimates

A simple, natural phone script for contractors to greet callers, qualify the job, and book the estimate before hanging up.

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2 min read

Texting Customers: What Helps, What to Skip

A practical guide for contractors on which texts customers want, which ones to leave out, and how to text responsibly.

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2 min read

Answering Service or Missed-Call Text? Use the Right One for the Job

A fair, no-hype comparison of answering services and missed-call text back for contractors, and when to use both.

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2 min read

Buying Leads vs. Building a Lead Flow You Actually Own

How contractors should weigh purchased leads against building their own reviews, website, and customer list.

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2 min read

You Don’t Need Another App. You Need Your Phone to Work Right.

Why the phone contractors already carry, used well, beats another app trying to run their business.

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2 min read

Short Job-Site Videos That Actually Bring In Calls

A simple approach for contractors to shoot short, phone-made job-site videos that turn into real calls.

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2 min read

Keeping a Difficult Client From Turning Into a Bad Review

How contractors can handle demanding customers before disputes turn into a bad review, and how to respond if one lands.

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2 min read

A Simple Weekly Routine for Your Google Business Profile

A short, repeatable weekly routine for contractors to keep their Google Business Profile active and accurate.

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